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Platform Design – Enterprise Websites & CMS

Scalable design systems across WordPress, SharePoint, and dotcom sites

Tags: Enterprise UX · Design systems · CMS

Project Overview

This case study covers a collection of enterprise websites and platforms designed and delivered across WordPress, SharePoint, and custom dotcom environments. The work focuses on creating scalable, maintainable design solutions that support diverse content needs, multiple stakeholders, and long-term growth.

Rather than a single site, this page showcases a recurring type of work I lead — designing and evolving platforms that balance usability, brand consistency, and technical constraints.

Role

Design Lead · Project Lead · Hands-on Designer

Scope

UX/UI design, design systems, CMS structures, visual design, implementation support

Context

Enterprise environments · Internal and external platforms · Multi-stakeholder teams

Format

Multiple platforms · Shared design principles · Scalable systems

The Challenge

Enterprise platforms often need to serve very different audiences while remaining easy to manage internally. The main challenges included:

  • Designing consistent user experiences across multiple sites and platforms

  • Working within the constraints of WordPress, SharePoint, and custom CMS setups

  • Supporting non-designers and non-technical teams in content creation

  • Maintaining visual and UX quality over time as content grows and changes

  • Aligning business, technical, and user needs

My Role & Ownership

I led these projects end-to-end, combining strategic oversight with hands-on design and technical problem-solving. I worked closely with stakeholders, developers, and content teams to ensure the platforms were both usable and sustainable.

My role covered:

  • Defining UX and design system principles

  • Designing layouts, components, and interaction patterns

  • Structuring CMS templates for flexibility and clarity

  • Providing visual and technical guidance during implementation

  • Leading project timelines, coordination, and delivery

  • Stepping in hands-on where needed to resolve design or technical challenges

Design Systems & Scalability

Rather than creating rigid systems, I focused on practical design frameworks that could adapt to real-world content and organizational change.

Key principles:

  • Reusable components with clear usage rules

  • Flexible layouts that support varied content types

  • Clear hierarchy and readability across devices

  • Systems designed to be understood and used by non-designers

This approach helped ensure consistency without limiting growth.

CMS & Platform Considerations

Each platform came with different constraints and opportunities:

  • WordPress: flexibility, content-heavy layouts, editorial workflows

  • SharePoint: enterprise structure, internal usability, governance

  • Dotcom platforms: performance, branding, and public-facing clarity

I adapted the design approach for each environment while maintaining a consistent UX logic and visual language.

Impact

  • Delivered multiple scalable enterprise websites

  • Improved usability for both end users and content editors

  • Enabled teams to manage and evolve content independently

  • Established repeatable design patterns across platforms

  • Reduced friction between design, development, and content teams

Key Takeaways

This work reflects my ability to:

  • Design for scale and long-term maintenance

  • Lead projects while remaining hands-on

  • Balance UX quality with technical constraints

  • Build systems that work for real organizations